Medical Aesthetic Cabinet

FMH Aesthetic Medicine with professionalism and ethical practice

Medical Aesthetic Cabinet

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Portfolio Description

Based in Geneva, Switzerland, the Cabinet is trained in FMH Aesthetic Medicine, with continuous training with leading specialists in Workshops and Masterclasses several times per year. The cabinet has a reputation for professionalism, ethical practice and versatile experiences.

The client opted for GoogleAds paid service. The difficulty was to create several campaigns and indexation within the medical field with many restrictions. The Google internal policy on pharmaceuticals products and medicine practices change constantly and the validation of web campaigns and keywords are very strict. GoogleAds corporate account has multitude parameters to take into account.

GoogleAds and AdWords Policy differ from country to country and is not related to the “laws in force in the countries“. Some keywords are, by default, prohibited during the first automatic check, which is a complex algorithm, without human validation. GoogleAds also checks website content and whether it complies with standards. If this is not the case, the site is penalised.

Website Features

  • Natural Indexation;
  • GoogleAds Campaigns, Extensions, Conversions & Analytics;
  • GTM (Google Tag Manager);
  • Real-Time Statistics notifications;
  • On-Site Consulting;
  • Web Development & Graphic Design (Responsive);
  • Mega Menu;
  • Animated Home Page;
  • Multi-language.

Extra Services

  • Maintenance
  • Assistance
  • In-house training (CMS)
  • Consulting and IT Services

Portfolio Details

Un grand merci pour votre aide et votre disponibilité. J’apprécie votre professionnalisme, votre travail et vos conseils. Je vous laisse toujours procéder librement comme vous le jugez utile, suivant votre expérience et votre expertise.

author

N.MadiDoctor FMH AMG, MFGe and SSMI